Essential Skills:
- Interpersonal Skills
- Time management
- Project planning
- Adept at developing integrated marketing campaigns
- Strategic thinking and planning
- Effective innovator
- Deadline focused, well organised with sound judgement
- Able to take direction and execute strategy with limited supervision
- Willingness to undertake global travel on a regular basis
- Marketing qualification
- Business and analytical orientation
- Experience in managing multi-country marketing projects
- Solid proven background on defining and communicating successful global marketing strategies
The following would also be an asset:
- Proficiency in foreign languages
- University degree in Marketing, Business or related discipline
- Experience working with psychometric assessments
The role of International Marketing Manager is an exciting opportunity for an experienced marketer to join our Marketing team, based in Marlow. As part of the role you will be defining, executing and driving forward marketing projects and campaigns. These projects will roll out across the UK as well as our International wholly owned countries and partner networks.
Working with the wider Marketing team, you will ensure processes are in place and partners are supported with the roll out of such projects and campaigns, by tailoring to local market needs, supporting with brand messaging and communications globally, to both clients and prospects.
Your Key Responsibilities:
- Develop and deliver effective integrated marketing campaigns and communications
- Define, implement and communicate strategies and tactics for delivering the central marketing plan for product launches
- Evaluate the competitive landscape across agreed geographic markets, suggesting new strategies leading to increased brand awareness
- Develop an understanding of existing strategies that have measurable success rates and share best practice across countries
- Work with and support Thomas wholly owned partners, using local knowledge to develop multi-channel marketing plans
- Interface effectively with different departments, collaborating on market research, key messaging and strategies to achieve business goals
- Manage, develop and support your team
As the ideal candidate, you will be a driven, innovative self-starter. You will need to be a strong communicator, feeling comfortable building effective working relationships with local marketers and Country Managers, as well as your team and the wider Thomas business. A natural inquisitive nature will be required, with the ability to research global markets to gain a competitive edge, as well as analysing monthly marketing activity and subsequently recommending improvements.
Thomas International are the largest privately owned global provider of psychometric assessments. We empower business leaders by giving them the tools they need to develop their people, teams and culture.
At Thomas, we love what we do and know that our people are core to our business. We’ve grown a lot since our inception in 1981 but are proud to have retained our unique family feel and friendly environment. We take people development seriously and tailor our employees’ career pathway to their specific aspirations and needs, offering a variety of training both from our expert internal trainers and external providers. Whether you are UK-based or work in one of our 60 international offices, you’ll have access to learning and development opportunities that are second to none, including international secondments, coaching and mentoring, funded studying and much more.
We offer fantastic benefits to our employees such as private medical cover, a private GP minutes from our head office, discounted gym membership, holiday buy scheme, and a rewards portal with discounts from major retailers.
Our positive and innovative culture has won us a variety of awards/accolades. We’re looking for passionate and dedicated new faces to join us on our journey.
Sound like you? Apply today and join the Thomas family.